Media Partner Programme

Help Your Audience
Own Their Vessel
Better,
Safer, Smarter.

Partner with Aquator to bring structured, expert-backed boat ownership education to your readers, viewers, and listeners — turning your content into a practical resource that genuinely improves what happens on the water.

media hero
500+
Vessels on platform — real stories
30+
Countries — global audience reach
LR + DNV
Certified — expert-backed content
Free
For readers to start with Aquator
Works Across Every Format

Whether you publish, broadcast,
stream, or print — there's a partnership for you.

YouTube
Boat shows, sailing channels, how-to video
Print
Yachting magazines, sailing press, club newsletters
Online
Sailing websites, editorial platforms, news portals
Podcast
Sailing and boating audio, marine industry shows
Social
Instagram, Facebook sailing communities, TikTok
Newsletter
Subscriber digests, club communications, email media
Why Media Partnerships Work

Your audience trusts you to tell them
what matters. Let's tell them something that does.

01
Give Your Audience Expert-Backed Content They Can Act On

Aquator's platform is used by hundreds of vessels across 30+ countries and certified by Lloyd's Register and DNV. The safety and maintenance knowledge behind the platform — turned into editorial content — is credible, specific, and genuinely useful to boat owners reading your publication.

02
Turn Your Content Into a Platform — Not Just a Story

Every piece of content you publish with Aquator points your audience toward a free tool they can use the same day. A safety checklist article becomes a trackable safety checklist in their pocket. That's the difference between content people read and content people use.

03
Earn Revenue While Serving Your Audience Better

As a Media Partner, you earn recurring commission for every reader or viewer who signs up and upgrades to a paid Aquator plan. The stronger your content performs, the more it earns — without advertising in the traditional sense, and without compromising editorial integrity.

Eight content territories where
Aquator and your audience connect.

Each pillar is a sustained editorial territory — not a one-off sponsored article. Content in each area can be adapted to any format, any tone, and any audience from first-time boat owners to experienced offshore sailors.

01

Safety Equipment — What You Actually Need

The honest guide to life rafts, EPIRBs, flares, and lifejackets — what's required, what actually works, and what gets ignored until it's too late.

Video
Feature
Checklist
02

Maintenance Myths & Engine Hours

Why calendar-based maintenance is less accurate than engine-hours tracking, what the most commonly skipped service items are, and what they cost to ignore.

Article
Video
Podcast
03

Drills That Actually Save Lives

MOB, fire, flooding, and MAYDAY — not as abstract procedures but as muscle memory. Why recreational sailors need to practise these and exactly how to do it.

Video
Social
Guide
04

Documents Every Boat Needs Onboard

What your flag state requires, what your insurance demands, and what a harbour master or port authority will ask for — and where most boat owners fall short.

Article
Newsletter
Download
05

The Environmental Cost of Boat Ownership

Antifoul chemistry, bilge discharge, anchoring in seagrass, and fuel consumption — the environmental impact of common boating practices and how to reduce it without reducing enjoyment.

Feature
Video
Podcast
06

What a Surveyor Sees That You Don't

How to maintain a vessel that surveys well, why records are worth money at resale, and what the ten most commonly found deficiencies reveal about typical boat ownership habits.

Feature
Video
Interview
07

When Professional and Recreational Overlap

The standards commercial vessels are legally required to meet — and why applying them at recreational scale makes you a safer, more capable, and more confident sailor.

Series
Podcast
Feature
08

The True Cost of Boat Ownership

Maintenance budgets, unexpected failures, insurance implications, and the cost-benefit case for planned versus reactive boat care. Real data from real vessels on the Aquator platform.

Data
Feature
Infographic
What the Partnership Includes

Everything a media partner needs —
from first briefing to long-term series.

Editorial Briefings & Expert Access
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Direct access to Aquator's team for expert comment, data, and technical review of content before publication
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Lloyd's Register and DNV certification means content carries credible third-party validation, not just brand claims
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Anonymised fleet data available — real maintenance patterns, common failures, and safety compliance rates from 500+ vessels
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Access to real boat owner case studies and platform user stories for authentic editorial angles
Ready-Made Content Assets
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Downloadable safety checklists, maintenance guides, and drill templates — co-branded for your publication
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Infographic templates covering safety equipment timelines, maintenance schedules, and certification requirements
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Video script frameworks and talking-point guides for YouTube and social content formats
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Seasonal content calendar aligned with boat ownership patterns — spring commissioning, season end, refit windows
Audience Engagement Tools
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Unique referral link for your audience — every sign-up tracked to your content and credited to your partnership
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Free Aquator access for your readers — no barrier to your audience acting on what they've just read
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Interactive tools embeddable in digital content — vessel health checker, maintenance calculator, and safety quiz
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Reader/viewer challenge campaigns — "Is your boat safe to sail this season?" driven by your platform, powered by Aquator
Revenue & Performance
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Recurring commission on every reader or viewer who upgrades from free to a paid Aquator plan
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Partner dashboard showing sign-ups, active users, and commission earned — by article, video, or campaign
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Performance reports available monthly — which content drives the highest quality, longest-retention sign-ups
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No minimum content volume or exclusivity requirements — the partnership scales with what works for your editorial calendar
Credibility & Brand Association
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"Powered by Aquator" editorial badge — signals expert-backed, platform-verified content to your audience
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Co-branded educational materials carry both your masthead and Aquator's LR/DNV certification marks
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Partner listing on aquatormarine.com/partners — visible to the wider Aquator network of 500+ vessel operators
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First access to Aquator platform data and research for exclusive editorial ahead of general release
Environmental & Passage Logging
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Full editorial series development — "The Responsible Owner" or similar structured content arcs across formats
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Annual campaign support — season-start safety push, summer refit guide, or end-of-season readiness review
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Cross-format amplification — Aquator promotes partner content to its own vessel operator audience via platform and social
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Aquator team available for podcast appearances, video interviews, and expert panel contributions
For YouTube & Video Creators
Turn "what should I service
next?" into your most-watched
series of the year.

YouTube sailing channels and boat how-to creators have audiences who are actively trying to improve their ownership. Aquator provides the platform data, expert frameworks, and downloadable tools that turn a good video into something viewers act on immediately — and come back for because it worked.

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Real maintenance data from real vessels — what actually fails and how often
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Drill demonstration frameworks — MOB and fire drill step-by-step video guides
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Link in description to free Aquator tool — viewers can use it the same day
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Commission tracked per video — see exactly which content converts
Explore video partnership
video
publishing
For Print & Magazine Publishers
The content your readers have
been asking for. Backed by
data they can trust.

Yachting publications have covered boat maintenance and safety for decades. What's changed is the availability of real fleet data — not survey findings, but live operational data from hundreds of managed vessels showing what actually fails, what gets ignored, and what owners consistently get wrong. Aquator makes that data available to media partners as exclusive editorial material.

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Exclusive fleet data insights — the ten most common maintenance failures this season
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Expert comment from Aquator's certified team for every technical article
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Co-branded printable checklists and pull-out guides for print editions
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QR code integration — print article links directly to free Aquator tool
Explore print partnership
For Podcasts & Online Platforms
The conversations your listeners
want to have — with the expert
who can answer them.

Sailing podcasts and online editorial platforms build their audiences on trust and depth. Aquator's team is available for podcast appearances, expert interviews, and editorial contributions — bringing specific, data-backed answers to the questions boat owners genuinely wrestle with, rather than the general advice found everywhere else.

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Aquator team available for podcast interviews and panel discussions
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Real fleet data as episode hooks — "61% of boat owners haven't done a drill in a year"
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Show notes tools — free Aquator resources linked in every relevant episode
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Online article series — "Responsible Ownership" structured content arc for your platform
Explore podcast partnership
podcast
social
For Social Media & Newsletters
The stat that stops a scroll.
The link that builds a habit.

Social media and email newsletters work through immediacy — a fact that reframes how someone thinks about their boat, a checklist they didn't know they needed, a question their followers answer in the comments. Aquator provides the data points, tools, and call-to-action hooks that make responsible ownership content shareable and actionable at scale.

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Weekly data stats for social — "This week on 500+ vessels: 23 life rafts expired unnoticed"
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Poll and quiz hooks — "When did you last do a MOB drill? Most people can't answer honestly"
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Newsletter content blocks — safety tip of the month, maintenance reminder of the season
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Swipe-up and link-in-bio tools pointing audience to free Aquator access
Explore social partnership
Ready-Made Content Assets

Everything your editorial team
needs — already built.

Every media partnership includes a library of co-brandable content assets that your team can publish, adapt, or build upon immediately — no briefing lag, no build time.

Checklist
The Pre-Season Safety Checklist

A printable and digital checklist covering all safety equipment, documentation, and pre-departure checks — adaptable for any vessel type from 6m to 20m.

Video
Digital
Co-branded
Data Report
Fleet Safety Benchmarks — Annual Data

Anonymised, aggregated data from 500+ vessels on safety equipment compliance rates, most common maintenance failures, and drill completion rates — exclusive to media partners.

Exclusive data
Feature
Infographic
Guide
MOB & Fire Drill — Step-by-Step Guide

A complete illustrated walkthrough of how to run an effective MOB and fire drill on a recreational vessel — suitable as a magazine pull-out, video script, or downloadable PDF.

Video script
Print
Download
Infographic
The Maintenance Timeline — What Every Engine Needs

A visual maintenance timeline showing service intervals for the most common boat engine types — hours-based, not just calendar. Designed for print spread or digital social asset.

Infographic
Social
Print
Series Framework
"The Responsible Owner" — 8-Part Editorial Series

A complete editorial arc covering all eight pillars of responsible ownership — with suggested headlines, expert data hooks, and article structure for each instalment.

Series
All formats
12-month arc
Social Kit
Responsible Ownership — Social Stat Pack

Twelve monthly social stat cards using real Aquator fleet data — formatted for Instagram, LinkedIn, and Facebook, with caption frameworks and hashtag sets included.

Instagram
LinkedIn
Facebook
Publishing With vs Without Aquator

What changes when your boat
ownership content is backed by Aquator.

Content Dimension
Generic Ownership Content
Aquator Media Partnership
Data source
Industry surveys, manufacturer specs, writer experience
Live operational data from 500+ managed vessels
Expert credibility
Quoted sources vary in authority and currency
Lloyd's Register and DNV certified — verifiable third-party backing
Audience action
Read, agree, move on — no tangible next step
Free tool they can use the same day the article goes live
Content depth
General guidance — same advice repeated across publications
Specific, data-backed, format-adapted for your audience
Exclusivity
No differentiation from competitor publications
Exclusive fleet data available to partners ahead of general release
Revenue model
Advertising only — requires high volume for meaningful income
Recurring commission per sign-up — quality over quantity
Audience trust
Content seen as opinion or commercial fill
"Powered by Aquator" — editorially robust, platform-verified
Long-term audience value
Each article standalone — no cumulative audience benefit
Series architecture builds audience knowledge and loyalty over time
Certified & Trusted
looyds
Lloyd's Register
Approved Service Supplier
DNV
DNV
ISO 9001 Certified
500+
Yachts Worldwide
20+
Countries
20k+
Documents Digitised

We ran a single feature using Aquator's fleet data in our April issue. The QR code in the article generated more reader interactions than any single piece we'd published in the previous year. It turns out readers don't just want to be told what to do — they want a tool that does it with them.

— Digital Editor · Leading UK yachting magazine · Aquator Media Partner since 2024
Explore More Partnerships

Aquator partners with every part
of the maritime community.

For Marinas
Give Berth Holders the Tools to Own Better

Marinas partnering with Aquator offer responsible ownership tools to every berth holder — the same safety, maintenance, and environmental framework your content covers, embedded in the vessels your readers sail from.

Explore  →
For Yacht Clubs
A Club Fleet That Competes on Safety Too

Yacht clubs using Aquator give their members a vessel health leaderboard and best practice badges. The culture of responsible ownership your content promotes is something clubs can actively build and measure.

Explore  →
Partner Programme
The Full Aquator Partner Programme

See all partner types — from yacht brokers and surveyors to marinas, clubs, and media organisations. Every partner gets a dedicated manager, co-branded materials, and recurring commission.

Join the Programme  →
Get Started

Two ways to partner
with Aquator.

Bring Aquator into
your editorial programme.

Full media partnership — editorial data, expert access, co-branded assets, audience tools, and recurring commission on reader sign-ups.

Exclusive fleet data for editorial useExpert comment and technical review on all contentCo-branded checklists, guides, and infographics"The Responsible Owner" series framework includedRecurring commission on reader sign-upsDedicated partner manager

Join the Aquator
Affiliate Programme.

YouTube creators, podcasters, newsletter writers, and social media voices — earn recurring commission by directing your audience to a tool that genuinely helps them.

Unique referral link for all your platformsContent asset library — checklists, stats, graphicsRecurring revenue share from day onePartner dashboard — see sign-ups per video or postNo minimum audience size requirementApply in 5 minutes at aquatormarine.com/partner-program