We combined our backgrounds in yachting, technology, and enterprise software to build what the industry was missing — one platform that connects every person and every process involved in managing a yacht. From our base in Singapore, we now serve 100+ vessels across 20+ countries.
Founded in Singapore by maritime and tech professionals to solve the fragmentation problem in yacht operations.
Platform launch with core modules — fleet management, compliance tracking, and crew coordination trusted by early adopters.
Expanded to 100+ vessels across 30+ countries. Grew our global team with employees based across multiple regions.
Enterprise-grade certification achieved. AI-powered features and advanced analytics driving the next generation of yacht management.
Expansion into new markets including shipyards, broadening our platform to serve the full maritime value chain.
A distributed team of maritime professionals, engineers, and industry specialists building the future of yacht operations.
.png)
After starting his professional career in finance, Gerben moved to financial technology start-ups, gaining experience in building companies and developing technology platforms.
Keegan worked his way up from a green deckhand to chief officer over the past 10 years, working on yachts ranging from 20 to 65m taking on various roles onboard throughout his career.
Maxine brings 12 years of experience in the yachting industry, with a strong background as Crew Compliance Manager and Purser, handling administrative, managerial, and shoreside operations.
A results-driven software developer with a number of years experience in building web applications and managing software projects. Passionate about creating efficient and scalable solutions to complex problems.
With 4 years in software development, Nirali has contributed to 13+ projects as a developer and technical lead. She delivers secure, scalable solutions that support immediate goals and long-term vision.
Jay is a Software Development Engineer building scalable, reliable digital products across domains. He delivers end-to-end solutions supporting large user bases and real-time operations.
Alongside our maritime specialists, a team of AI-powered digital workers handles the operational, analytical and administrative work that keeps every vessel moving. Always on, fully integrated with our systems, and scaled to match your fleet.
Builds and maintains the internal tooling, integrations and automations that connect our operational systems. Ships code, monitors reliability, and keeps our digital stack running around the clock.
Manages the books end-to-end — reconciliations, invoicing, accruals, VAT and monthly close. Delivers accurate management accounts and flags variances against budget before they become problems.
Prospects new shipowners and charterers, personalises outreach at scale, qualifies inbound leads and books meetings for our commercial team. Follows up with precision so no opportunity slips through.
Plans and executes marketing programmes across channels — content, email nurture, paid campaigns and SEO. Measures what works, reallocates spend toward winners, and reports weekly on pipeline contribution.
Keeps every client relationship warm — onboarding, check-ins, quarterly reviews and renewal prep. Surfaces friction early, routes escalations to the right specialist, and keeps your account team ahead of every touchpoint.
Ingests, cleans and connects data across every system we touch — vessel records, noon reports, class societies, invoices, CRM. Maintains the single source of truth the rest of the business runs on.
Turns raw operational data into dashboards and insights the team actually uses. Tracks fleet performance, margin by voyage, port call efficiency and KPI trends — and explains what's driving the numbers.
Orchestrates the back-office — scheduling, document flow, compliance checklists, crew rotation paperwork and port call coordination. Keeps the operational engine turning so the specialists focus on higher-value work.
We combine deep domain expertise with AI-native infrastructure — three pillars that let us deliver what large incumbents cannot.
Every decision starts with real domain knowledge. Our team includes ex-captains, chief officers, pursers, and fleet managers who've lived the challenges our platform solves. AI amplifies this expertise — it doesn't replace it.
We don't bolt AI onto legacy processes. Our entire operating infrastructure — from code review to regulatory monitoring to client communications — is designed with AI agents embedded from the ground up.
Every agent interaction improves our processes. Every client conversation trains better responses. Every regulatory update strengthens our compliance layer. We compound capability as we scale — without proportional cost growth.
We believe the right question isn't "AI or humans" — it's "how do we combine both to deliver outcomes that neither can achieve alone?"
Our maritime experts focus on what only humans can do: build relationships, exercise contextual judgement, navigate complex situations, and set strategic direction. Our AI agents handle everything else — faster, more consistently, and without time zones.
Agents execute repetitive, high-volume tasks. Our team focuses on strategy, relationships, and complex decisions that require maritime knowledge.
AI handles triage and first response. Any issue requiring judgement, empathy, or expertise is escalated to our team immediately.
Our AI workflows learn and improve with every interaction — compounding our capability as we grow, without proportional headcount increases.
Building maritime technology for the long term means operating with values that don't shift with market conditions.
Yachts and their operations involve sensitive data, significant assets, and personal safety. We treat security and confidentiality as non-negotiable — always.
We're honest about what we are: a lean, ambitious team augmented by AI. We don't pretend to be something we're not — and we don't need to.
We ship, learn, and improve continuously. Our platform, our processes, and our agents get better every week. Complacency isn't in our operating model.
Every feature starts with a real maritime problem. Our team has stood watch, managed crew, and navigated compliance — we build for the people we know.
With teams across four countries and clients in 30+ nations, we deliver maritime technology with local understanding and global capability.
